PNW Climate Week
Brand Guide 2026
Thank you for collaborating with us! Here you’ll find a set of resources, the official logos, brand assets, and recommendations to help you create content aligned with the creative direction.
LOGOS
We strongly suggest using the vertical layout as it includes all the identification elements of the brand and it’s suitable for most layout compositions.
Vertical
Logo Mark
HorizontalFONT
We use Libre Franklin for headlines and body copy of all materials including event tiles and presentations.
Consider giving hierarchy to your text using different font sizes and weights (semibold, medium and regular are the preferred choices).
Aa
Libre Franklin SemiboldAa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Ññ Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Colors
PRIMARY
These values may be used more regularly as backgrounds or text color.
Secondary
This palette is best reserved for accent and highlight moments.
When combining colors, think about contrast to make sure it's readable and meets accessibility standards.
